Blog
07-30-2019According to a new eMarketer article, “social behaviors are shifting to stories—a combination of images, videos, graphics and text that last 24 hours and then…
Thinking of Adding Stories to Your Social Media? Follow These Tips for Success - Blog
New Pew Data on Social Media Platforms 07-02-2019Cross-posted from Pew Research CenterThe share of U.S. adults who say they use certain online platforms or apps is statistically unchanged from where it stood… - Blog
Using Social Media Metrics to Track Your Organization's Impact 05-21-2019For many HIV organizations, evaluating how well we ’re using our communication channels is an essential part of assessing our success. But, when it comes to… - Blog
3 Tips for HIV Communicators After Latest News from Facebook, Twitter, and Snapchat 04-30-2019At the end of 2018, Twitter, Facebook, and Snap (the parent company of Snapchat), reported revenue earnings and other company data. The released data offer… - Blog
Want More Social Media Data? There’s a Tool for That! 04-09-2019With a simple internet search, you can easily find many different tools for tracking your social media metrics. But, if you don’t have time to test out each… - Blog
Facebook Data: What Do They Tell You About Your Clients? 03-19-2019You may not be surprised to learn that Facebook and other social media platforms collect a lot of data on their users. However, a new survey shows that many… - Blog
Social Media and Awareness Days: See What the HIV Community Has Planned 02-19-2019The 2019 HIV observances season has begun, and many of us are in planning mode for all of the upcoming activities. In addition to sharing resources, we wanted… - Blog
Is Your Facebook Content Being Seen? 10-04-2018While there are many choices in today’s social media world, Facebook remains one of the most popular social media platforms within the U.S. So, it makes sense… - Blog
Experts Predict Five Big Internet Trends To Watch 08-31-2018As summer ends, a good read—the annual Meeker Internet Trend Report is a highly anticipated resource for understanding today's digital landscape and… - Blog
3 Lessons Learned from HIV.gov’s Chatbot Pilot 08-28-2018It's been one month since we launched our first Facebook chatbot—a tool that can simulate conversation to deliver tailored content to your audiences. We are… - Blog
Get Smart! New Data Shows How Youth use Mobile Social Media - what this means for HIV prevention 07-17-2018According to a new study from Pew Research Center on Teens, Social Media & Technology 2018:Forty-five percent of teens now say they are online on a near… - Blog
Highlights from 2018 Agents of Change Summit 04-12-2018It’s no secret that the HIV.gov team is dedicated to discovering, testing, and sharing new ways to use digital tools to drive behavior change. We learned from… - Blog
Who Is on Facebook? Snapchat? Who Is Smartphone Dependent? 03-21-2018Social media data can inform our communication activities. Yesterday, we spoke with Lee Rainie, director of the internet and technology research at the Pew… - Blog
Save the Date: New Social Media Data to Drive Your Planning (Facebook Live) 03-06-2018According to new data published from the Pew Research Center, Facebook continues to be the most widely-used social media platform with 68% of U.S. adults as… - Blog
Ready, Set, Go! Five More Tips for Launching a Social Media Page (Part 2) 02-01-2018And we’re back! If you missed the the first 5 tips on launching a social media page, get them on our blog homepage under the Digital Tools section. We’re ready… - Blog
Ready, Set, Go! Five Tips for Launching a Social Media Page (Part 1) 01-25-2018“You don’t have to see the whole staircase, you just have to take the first step.” - Dr. Wayne Dyer Starting on social media can be scary, but a little bravery… - Blog
The Top 17 Digital Tools Blog Posts of 2017 12-26-2017This year on HIV.gov we covered everything from using digital tools to promote awareness days to augmented and virtual reality. As we prepare for 2018, we… - Blog
End the Epidemic, In Part by Digital Communication 11-28-2017Listen to an audio recording of this blogAt HIV.gov, we strongly believe that social media and digital tools have a key role in our response to HIV in the… - Blog
The Inside Scoop from Four Social Media Experts 11-21-2017Recently, we hosted a Facebook Live discussion on how to use social media to promote awareness days, such as World AIDS Day. Our panelists offered excellent… - Blog
Facebook Live: Upping Your Social Media Game for World AIDS Day 2017 11-07-2017Listen to an audio recording of this blog:To kick off the social media lab at the American Public Health Association (APHA) annual meeting this week in Atlanta…