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4-24-2018Did you know that 30% of people who watch a livestream of an event will attend the same event the following year? And, according to Facebook, users spend more t…

4-12-2018It’s no secret that the HIV.gov team is dedicated to discovering, testing, and sharing new ways to use digital tools to drive behavior change. We learned …

3-21-2018 Social media data can inform our communication activities. Yesterday, we spoke with Lee Rainie, director of the internet and technology research at the Pew Re…

3-13-2018One of HIV.gov’s key focuses is on how social media can be used to communicate with populations most affected by HIV. In the coming months we’ll be …

3-6-2018According to new data published from the Pew Research Center, Facebook continues to be the most widely-used social media platform with 68% of U.S. adults as use…

2-1-2018And we’re back! If you missed the the first 5 tips on launching a social media page, get them on our blog homepage under the Digital Tools section. We&rsq…

1-25-2018“You don’t have to see the whole staircase, you just have to take the first step.” - Dr. Wayne Dyer Starting on social media can be scary, …

12-26-2017This year on HIV.gov we covered everything from using digital tools to promote awareness days to augmented and virtual reality. As we prepare for 2018, we thoug…

11-28-2017At HIV.gov, we strongly believe that social media and digital tools have a key role in our response to HIV in the United States. As we approach World AIDS Da…

11-21-2017Recently, we hosted a Facebook Live discussion on how to use social media to promote awareness days, such as World AIDS Day. Our panelists offered excellent sug…