Facebook Live From CROI: This Week’s Schedule
2-13-2017As Dr. Richard Wolitski, Director of the Office of HIV/AIDS and Infectious Disease Policy, shared in a post to learn more. We encourage everyone to watch, comme…
Using Social Media Analytics to Grow Your Audience
10-4-2016Are you getting maximum impact from the social media platforms you’re using?
If you want to grow your audience, it helps to know if you’re spending your ti…
Promote your event on Facebook to increase attendance, buzz, and visibility
9-6-2016Are you using Facebook to spread the word about your special events? Whether it’s a National HIV Testing Day event, a World AIDS Day vigil, or your annual fun…
LIVE from Facebook, It’s AIDS.gov! Lessons We've Learned So Far
8-30-2016Since 2007, HIV.gov has been producing video blog interviews with federal and community thought leaders at conferences and meetings in the U.S. and abroad. Over…
National HIV Testing Day 2016: Digital Communication Tools
6-21-2016Digital tools have transformed the ways we share HIV messages. Each HIV/AIDS observance day is an opportunity to use those tools to encourage individuals to kno…
How to Make your Facebook Content ‘POP’ with Images
6-7-2016Facebook is a highly visual medium. Studies show that Facebook posts featuring photos are the most noticed, liked, and shared.
Posts featuring an image stand o…
The Evolution of Digital Image-Sharing
5-3-2016Images are an important part of storytelling. For the HIV community, images have long provided a way to tell stories, share experiences, inspire people to get t…
Digital Communication: National Women and Girls HIV/AIDS Awareness Day 2016
3-8-2016A Pew Research Center report notes that women continue to use Facebook, Twitter, and Pinterest more than men do. As we prepare to observe National Women and Gi…
Twitter & AIDS.gov - Learning and Assessing
10-21-2015The Status:Every Friday, HIV.gov conducts weekly social media monitoring to assess our “social media engagement.” This practice recently alerted us to a cha…
Digital Resources for National HIV/AIDS and Aging Awareness Day 2015
9-15-2015To recognize National HIV/AIDS and Aging Awareness Day (NHAAD) on September 18, HIV.gov is sharing facts and digital resources to highlight opportunities to rea…