National Latinx AIDS Awareness Day (NLAAD) highlights the disproportionate impact of HIV on Hispanic and Latinx communities. The Latino Commission on AIDS—the lead organizer for this October 15 observance—notes, “the NLAAD 2019 campaign want[s] to address that people of either HIV status have a say on ending HIV, in stopping new diagnoses.”
The 2019 NLAAD theme is “Living with HIV or not...we're fighting this together.” This blog post offers communication resources you can use to talk about NLAAD and to support efforts to end the HIV epidemic together.
Communicate the Facts
HIV.gov has a page of facts about the HIV epidemic in the U.S. and content linking to resources about the impact of HIV on racial and ethnic minorities, inluding a fact sheet from the Centers for Disease Control and Prevention (CDC) on HIV among Hispanics/Latinos. We have also collected HIV resources available in Spanish from across the federal government.
Our Ending the HIV Epidemic: A Plan for America pages can also inform your audience about this proposed initiative. Your communications efforts can enhance your audience’s understanding of the Plan, including where the Phase I jurisdictions are located and what efforts are already happening. To hear how to be involved in this national Plan, subscribe to the Ending the HIV Epidemic e-newsletter. You’ll ensure you have the news now and beyond NLAAD 2019.
The HIV.gov NLAAD resources page links to federal and community resources, including the NLAAD logo and social media images. We also link to the infographics and posters that the Latino Commission on AIDS created. The full message on their visuals is “Living with HIV or not...we're fighting this together. Ending HIV is Possible. Test. Know. Prevent. Treat.”
Promote Testing and Diagnosis
Ending the HIV epidemic can start with each of us knowing our HIV status. The HIV Testing and Services Locator is a tool to help individuals quickly and easily find the HIV services that they need in or near their own communities. Follow @HIVgov to get reusable images and content. You can also add the Locator to your website by using this widget. This blog post details the Locator’s new features and functions.
Talk Testing, Prevention, Care, and Treatment
Whatever aspect of our shared efforts you talk about before NLAAD, please use the hashtag #NLAAD.
Our HIV Basics Section is the place to find succinct explanations of the array of HIV prevention strategies, including pre-exposure prophylaxis (PrEP). This content can be adapted into tweets, posts, and articles on your own communication platforms. And, did you know that the redesigned Locator includes information on where to access PrEP?
Videos, social media images, and more are available in the Let’s Stop HIV Together campaign (formerly known as Act Against AIDS). CDC developed these resources with the aim of stopping HIV stigma and promoting HIV testing, prevention, and treatment. CDC also has a collection of its Spanish language resources. You may also want to look at the public awareness campaigns from other federal agencies that communicate about HIV prevention, testing, diagnosis, care, and treatment.
Now and beyond NLAAD, we’re in this effort together.