08-31-2020Recent studies show there’s significant promise in using tailored, mobile technology-based platforms to improve HIV-related care and treatment.
Social Media
HRSA Publishes Special Collection of Articles from SPNS Social and Digital Media Initiative ¡Materiales Sobre el Programa Preparados, Listos, PrEP Ahora Disponibles en Español! 02-04-2020Ready, Set, PrEP fact sheets, information cards, and posters are now available in Spanish! The program provides pre-exposure prophylaxis (PrEP) medications whi.…Visit the Social Media Lab at USCA 2019 08-27-2019Come to the Social Media Lab during USCA for ideas on enhancing the effectiveness of your digital communication about HIV.ICYMI - How to Write Successful Subject Lines 08-20-2019HIV.gov recently worked to identify components of successful subject lines and blog titles. Find out our approach and what we learned.Lights, Camera, Action! Getting Started with Live Video 08-13-2019Live video on social media can be a valuable tool for audience engagement. Live videos have almost 6 times more interaction than pre-recorded video on Facebook.ICYMI - Global Smartphone Use: What New Data Tell Us 08-06-2019The growth of mobile phones around the world has not been equal, as technology use remains more common among young people and the well-educated.Thinking of Adding Stories to Your Social Media? Follow These Tips for Success 07-30-2019The popularity of social media stories is growing and these tips from industry experts can help you make the most of them.ICYMI: How to Work with Community Influencers to Reach Your Audience 07-16-2019Influencer marketing can be a powerful tool for health and community organizations who are trying to reach their audiences with HIV information.HIV Resource on Instagram @StartTalkingHIV 07-09-2019CDC aims to reach gay and bisexual men on Instagram - and the Start Talking. Stop HIV. Conversation is growing!New Pew Data on Social Media Platforms 07-02-2019The steady growth in adoption that social platforms have experienced in the United States over the past decade also appears to be slowing.Global Smartphone Use: What New Data Tell Us 06-18-2019The growth of mobile phones around the world has not been equal, as technology use remains more common among young people and the well-educated.Level Up Your Email Marketing with List Hygiene 06-11-2019Cleaning your email marketing lists through a process called list hygiene can improve your open and click-through rates.Focusing on HIV Testing and Diagnosis: National HIV Testing Day 2019 06-04-2019National HIV Testing Day 2019 means a focus on HIV testing and diagnosis. These communication resources can help you get the word out.The Most Important Social Media Metrics to Track 05-28-2019How to Integrateweb and social media metrics, plan for mobile users and report metrics to leadership.Using Social Media Metrics to Track Your Organization's Impact 05-21-2019There are endless data points to track and countless metric tools to consider, here's how to pick which are more or less important to track over time.How to Present Social Metrics to Leadership 05-14-2019How do you measure your return on investment for the time your organization spends on your social channels?How to Write Successful Subject Lines 05-07-2019HIV.gov recently worked to identify components of successful subject lines and blog titles. Find out our approach and what we learned.Timely Tips on Social Media Strategy and Video 04-30-2019At NHPC, experts from CDC, HIV.gov, and other programs shared tips on using video well, and on building strategies for using social media and digital tools.3 Tips for HIV Communicators After Latest News from Facebook, Twitter, and Snapchat 04-30-2019New company data from Twitter, Facebook, and Snapchat offer some insights into how each is being used by communication specialists and target audiences.What’s Happening at the 2019 Rx Summit? Follow along on Social 04-23-2019Use social media to find out what's happening at the Rx Drug Abuse & Heroin Summit, the largest annual conference addressing the opioid crisis.