Social Media

  • Five Trends to Watch In Mobile
    07-31-2018According to the Pew Research Center: The vast majority of Americans – 95% – now own a cellphone of some kind. Today just over one-in-ten American a…
  • 5 Ways to Follow HIV.gov @ AIDS 2018
    07-19-2018The countdown is on: only a few days until we’re streaming live on Facebook from the 22nd International AIDS Conference (AIDS 2018) in Amsterdam.
  • 4 Key Themes on Youth, Tech, and Health
    07-10-2018Youth Tech Health (YTH) Live 2018 recently brought together leaders and advocates interested in using technology to improve the health of youth.
  • Reaching Rural Residents
    06-19-2018At HIV.gov, we know that many of our partners work in areas where reaching and engaging rural Americans is an essential part of their HIV communications.
  • Reporting Live (Video) from HIV /AIDS Awareness Days
    04-24-2018Did you know that 30% of people who watch a livestream of an event will attend the same event the following year? And, according to Facebook, users spend more t…
  • Twitter Fast Forward: Increasing Reach Potential
    04-10-2018Twitter was born in 2006. By 2007, 400,000 tweets posted per quarter. By February 2008, 100 million tweets posted per quarter. By...
  • Social Media Use Tips from Conference Coordinators
    04-03-2018In our effort to bring readers tips on effective digital communication, we asked organizers of the SYNChronicity and Connected He...
  • Making Customer Satisfaction Data Actionable at the Peace Corps
    03-27-2018For the past couple of years, the Peace Corps has used online-based intercept surveys on peacecorps.gov to measure user satisfaction. The data captured over tim…
  • Who Is on Facebook? Snapchat? Who Is Smartphone Dependent?
    03-21-2018Social media data can inform our communication activities. Yesterday, we spoke with Lee Rainie, director of the internet and technology research at the Pew Res.…
  • Awareness Day Promotion: Should You Be Using Videos?
    02-06-2018In January of 2017, 36 percent of U.S. internet users watched online video content on a daily basis; and YouTube s top 10 trend...
  • Five Tips for a Successful Awareness Day Twitter Chat
    01-30-2018Almost as soon as we sent our first tweet (back in 2008), the HIV.gov team started participating in Twitter chats. Over the years...