1-29-2019Do you need to create a new website or other type of assets? Will this content also be used for audiences whose primary language is not English?
12-11-2018We want .gov to remain a trusted and secure space for all users, so over the last year we’ve focused on increasing trust and safety in our ecosystem.
11-15-2018One month ago we observed National Latinx AIDS Awareness Day. As we look forward to 2019, we encourage you to revisit a blog post by Admiral Bret…
11-9-2018Thirty years ago—December 1, 1988—marked the first observance of World AIDS Day. HIV.gov has been bringing you World AIDS Day messages and digital c…
9-4-2018Two national health observances are upon us: National HIV/AIDS and Aging Awareness Day (September 18) and National Gay Men's HIV/AIDS Awareness Day (Septemb…
9-4-2018In 2018, there's no getting around using social media and digital tool (e.g. apps, texting, chatbots) when communicating with clients, providers, volunteers…
7-1-2018Some of today’s biggest technology companies are changing the way we find and interact with health information by expanding their use of chatbots.
3-21-2018Social media data can inform our communication activities. Yesterday, we spoke with Lee Rainie, director of the internet and technology research at the Pew Rese…
2-20-2018“Data keeps us alert to what we should be focusing on and who is currently most at risk” - Brenda Hernandez We all can use data to analyze popul…
2-13-2018If you manage a website, you’re probably familiar with the site’s general metrics (like popular content, number of visitors, and pageviews). But do you know…
1-2-2018A new year is a good time to revisit your current social media work and set new goals about how you’ll better serve your partners, clients, and stakeholders t…
1-29-2019Do you need to create a new website or other type of assets? Will this content also be used for audiences whose primary language is not English?
12-11-2018We want .gov to remain a trusted and secure space for all users, so over the last year we’ve focused on increasing trust and safety in our ecosystem.
8-7-2018It is important for those of us who use the internet to communicate about HIV to ensure that the information we provide via our websites can be easily accessed …
6-5-2018A/B testing, also known as split testing, is a method of testing through which variables are compared to each other to identify the one that brings a better res…
11-15-2018One month ago we observed National Latinx AIDS Awareness Day. As we look forward to 2019, we encourage you to revisit a blog post by Admiral Bret…
11-9-2018Thirty years ago—December 1, 1988—marked the first observance of World AIDS Day. HIV.gov has been bringing you World AIDS Day messages and digital c…
9-4-2018Two national health observances are upon us: National HIV/AIDS and Aging Awareness Day (September 18) and National Gay Men's HIV/AIDS Awareness Day (Septemb…
6-26-2018Tomorrow is National HIV Testing Day, a day to encourage all adults and adolescents to know their HIV status. This year’s theme, Doing It My Way, Testing …
6-13-2018National HIV Testing Day (NHTD - June 27) is a significant opportunity to spread the word about the importance of knowing one’s HIV status, of getting and…
5-15-2018HIV.gov provides the HIV Testing Sites & Care Services Locator as a tool to help you serve your audience at all hours. With its location-based information, …
Top Posts for Creating a Social Media & Digital Strategy
2-14-2017Consistency across your content builds credibility and reinforces your branding, whether you are communicating on Facebook, Instagram, Twitter, or any other pla…
8-8-2017Editor’s Note: At HIV.gov, our team calls include a weekly update on digital trends. These updates allow us to stay current and inform our work. We recently a…
12-5-2017Data and analytics: two words that can sound intimidating if you’re not a trained data analyst. But collecting data and analyzing metrics can transform how or…
10-17-2017Some of today’s biggest technology companies are changing the way we find and interact with health information by expanding their use of chatbots. A chatbot, …
12-12-2017Around the world, more than 2.8 billion people — or 37% of the world's population — use social media, and its use crosses many demographic differences. Data…
9-8-2017Facebook Live is a video streaming tool that allows your audience to connect with you live! Our tips for a successful Facebook Live are to plan out your content…
5-30-2017 Last month’s observance of National Youth HIV/AIDS Awareness Day (#NYHAAD) served as a great reminder for our public health partners about how important it …
10-3-2017October is Health Literacy Month, so now is a great time to start on the path to become a health literate organization - and the In It Together Resource Guide a…
11-14-2017If a picture’s worth a thousand words, how many words is an infographic worth?
Chances are you’ve come across an infographic in either print or digital…